Hi guys,

Our situation.

We started adult in March 2016. It was pure loss for the first 3 months (USD$4000). We treat it as buying data and learning process. In the 4th month, we turned green. We hit $300/day mid-June. Advertiser request to stop few SubIDs (we put a unique subid for each campaign so that advertiser can optimise on their end) due to quality issue. The SubIDs were 80% of our traffic. We started all over again with new campaigns. After 2 weeks of launching and optimising, we hit $550/day early-July. Advertiser came back to say quality issue and stop on 70% of campaigns.

We didn’t use ‘free’, ‘no cc’ and such. We use older women. We use angles that attract older men. We filter traffic age. We use premium sites. (ExoClick & TrafficJunky).

It is interesting to note that our competitors are using the ‘free’, ‘no cc’, younger women, etc and yet they can run the campaigns for months on end and don’t encounter quality issue.

We were happy when we hit $550/day, wi ...

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