May makes it 1 year since I’ve been into affiliate marketing. I signed up to STM at the end of April, and at the very beginning of May I launched my first campaign. I want to share with you my first profitable campaign, banners and landing page included. Hope this shows some of the newbie mistakes I’ve made, and a few things you can do to avoid them.

$100/day With a Battery Saver App

One of the most valuable things when starting out is an example of “how to”. In this article I will walk you through my first profitable campaign, and add what I would do differently now with more experience and knowledge.

I had been trying quite a few app installs on mobile display traffic on Decisive, the go to traffic source back then. Note: They are dead now, they pivoted to something else. If you can sign up for the traffic source, don’t! Some people are still having trouble getting refunded for what they had left before they suddenly closed shop.

I initially direct linked all the offers, from the banner to Google Play page. After 4-5 apps tested, I ran into DU Battery Saver offer. It was recommended to me by an affiliate manager, I tried it out in several geos and it showed some promise in Indonesia, aka it got conversions when direct linking. ROI was still around -85% but I had data to work with. That was a huge step.

Here is a sample of my initial banners. I tried MANY variations, more than I should have in hindsight, so I will only show you a sample of the most important batches.

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They are all animated GIFs, 320×50 size, since it was the highest volume banner size. I tried different headlines, different battery icons, different CTAs and also border vs no border.

These are the banners that brought some conversions, some data to start optimizing! The first thing I did then was buy a VPS subscription and start adding a landing page to my tests. Here’s one of ...

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