I see that a lot of people are talking about the nutra trial space (trial skin, diet, muscle, anti aging, etc…). Since I have been running nutra for a while now, I wanted to make this post in order to give some clarity of what is going on in the industry and what direction we are going. I have spoken to many advertisers and networks who solely focus on nutra offers and gathered a lot of good info.

Some History:

I have been running Nutra trials for the last couple of years, I have run with some great networks, as well as directly with some of the biggest advertisers. Throughout the years there has always been some ups and downs with caps. However, recently most trial offers have been suffering, no caps, horrible processing, pretty much 80% of the trial space in US is down or working poorly.
Trial offers, due to their nature of rebilling, are considered to be high risk payments by banks & processing, therefore each offer needs to have several different MIDS (merchant IDs). Each mid can process a certain number of chargebacks or disputes before they are flagged and ultimately shut down by the banks. In the case of a MID closing down, an offer owner needs to find a new mid in order to continue to process payments. Usually the b ...

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