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Decline of brand advertising … rise of performance advertising

McDonald’s awards $1 billion ad account to performance based marketing

http://www.campaignlive.co.uk/article/mcdonalds-hands-1bn-us-ad-business-omnicom/1407104

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cmdeal

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Thanks: 5

Views: 684

Decline of brand advertising … rise of performance advertising

McDonald’s awards $1 billion ad account to performance based marketing

http://www.campaignlive.co.uk/article/mcdonalds-hands-1bn-us-ad-business-omnicom/1407104

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