Finch

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How to Slay Adult Dating in 2015

Hey guys, I’ve just released a brand new volume of Premium Posts — The 2015 Edition (click to view).

In keeping with tradition, I’m giving away an entire post to STM members.

This is my guide to slaying adult dating in 2015.

(Make sure you read the follow-up posts as I can’t fit the content in to a single post!)

* * *

Adult dating is the entry point of choice for many newbies looking to make money in affiliate marketing today.

If you don’t want to get your hands dirty, then this is a good post to skip.

However, the strategy that I’m going to address doesn’t only apply to the adult dating space. It is niche neutral. You can adapt it for whichever market you choose to work in.

In this post I want to provide a basic framework for those of you who are struggling to gain traction with adult.

We’re going to re-enforce the choice all affiliates must make between out-communicating, out-hustling or out-innovating the competition.

Is Adult Dating Dying?

I’ve read a lot of forum posts about the so-called demise of the adult space.

The most common complaint is that campaigns are less profitable than they used to be, and less stable in the long-term.

While it’s 100% true that most adult campaigns would have been more profitable in 2012 than 2014, the sizes of margin that remain are hardly to be sniffed at.

If you can make even a 30% return on your money, said industry is not dead. Not even close. There are many businesses that would kill for a 30% margin.

Note: And that’s ignoring the fact that 100% and 200% ROIs do still exist.

The second point about campaigns being less stable is, in my opinion, a symptom of the affiliate who has decided to hustle for profit instead of focusing on greater structural advantages in his business.

We’ll address that later.

Industry Home Truths

If adult isn’t dead, then what is it?

Lop-sided is the description I’d use.

The majority of affiliate profits are generated by a handful of the affiliates operating in the market. It’s the Pareto Principle again: 80% output is delivered by 20% of the competitors.

For those who haven’t cracked the code of adult dating, it can be a rather demotivating sect ...

This thread has 50 more replies.
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Finch

0

Thanks: 46

Views: 6993

How to Slay Adult Dating in 2015

Hey guys, I’ve just released a brand new volume of Premium Posts — The 2015 Edition (click to view).

In keeping with tradition, I’m giving away an entire post to STM members.

This is my guide to slaying adult dating in 2015.

(Make sure you read the follow-up posts as I can’t fit the content in to a single post!)

* * *

Adult dating is the entry point of choice for many newbies looking to make money in affiliate marketing today.

If you don’t want to get your hands dirty, then this is a good post to skip.

However, the strategy that I’m going to address doesn’t only apply to the adult dating space. It is niche neutral. You can adapt it for whichever market you choose to work in.

In this post I want to provide a basic framework for those of you who are struggling to gain traction with adult.

We’re going to re-enforce the choice all affiliates must make between out-communicating, out-hustling or out-innovating the competition.

Is Adult Dating Dying?

I’ve read a lot of forum posts about the so-called demise of the adult space.

The most common complaint is that campaigns are less profitable than they used to be, and less stable in the long-term.

While it’s 100% true that most adult campaigns would have been more profitable in 2012 than 2014, the sizes of margin that remain are hardly to be sniffed at.

If you can make even a 30% return on your money, said industry is not dead. Not even close. There are many businesses that would kill for a 30% margin.

Note: And that’s ignoring the fact that 100% and 200% ROIs do still exist.

The second point about campaigns being less stable is, in my opinion, a symptom of the affiliate who has decided to hustle for profit instead of focusing on greater structural advantages in his business.

We’ll address that later.

Industry Home Truths

If adult isn’t dead, then what is it?

Lop-sided is the description I’d use.

The majority of affiliate profits are generated by a handful of the affiliates operating in the market. It’s the Pareto Principle again: 80% output is delivered by 20% of the competitors.

For those who haven’t cracked the code of adult dating, it can be a rather demotivating sect ...

This thread has 50 more replies.
WANT TO SEE THE REST?

Join STM Forum

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