Making Affiliate Marketing a Real Business – Organizational Structure
If you’re anything like the typical affiliate, you learn all the skills required to run campaigns yourself and after some success, you yourself are the bottleneck for scaling to 4 figures or more daily profit.
What we have to learn is how to make a business out of media buying or other ways of promoting affiliate products. The first step of this is building a team. Only a few months ago that was the step where I found myself. Although I’ve worked in startup teams before, this AM venture was one that continued to grow and I had to learn more than before.
The main issue I faced recently was in actually structuring the business to know WHERE I need to hire in order to grow. More people won’t necessarily mean more productivity. You also have to know what to train people for, and there must be a clear structure. I read a few management and business books to find an answer, and one of them is called High Output Management, by Andrew Grove, former CEO of Intel. Among many great tips, I found that the one explaining a hybrid company structure to be most u ...