*Mods, feel free to move this if I put it in the wrong place. I looked around for a more proper section and couldn’t find one TL-DR: Consider me new the game and I want some help. I’ve not chosen a vertical or offer yet. Not afraid of a steep learning curve and open to […]
According to science, these are the ages that you peak for various goals throughout your life. Haha, looks like I am already past my prime for running a marathon! from http://uk.businessinsider.com/best-age-for-everything-2017-3
PLAN FOR BANNER BLINDNESS. IT’S WHEN NOT IF IT HITS YOUR CAMPAIGNS You launch a campaign, it gets a nice 1.5% CTR and then in 2 days it’s half that. “What is going on?”, you ask yourself. This is a phenomenon called “banner blindness” and it means that people have seen your banner so many […]
Hey guys, one of the biggest trends of 2016 (and some years before) was AI. Machine learning, deep learning, neural networks etc its also implemented a lot in todays mediabuying – automated buying via ML DSPs, automated ML based MVT etc etc seems that in no time machines will completely outplay humans in our field […]
Lol, alright so I registred some shitty blog just like max 7 days ago and ripped some content from some other crappy viral site to use that blog (bluefoxnews) as a “white page” for cloaking campaigns…. I just received this nice mail threw my whois guard protected namecheap mail: To Whom It May Concern: I […]
The Mistake Smart People Make: Being In Motion vs. Taking Action There is a common mistake that often happens to smart people — in many cases, without you ever realizing it. The mistake has to do with the difference between being in motion and taking action. They sound similar, but they’re not the same. Here’s […]
may have closed down – please hold off on joining until further notice.] wwwPromoter is a traffic network that offers pop and display traffic for desktop and mobile. They have their own publisher websites, and are also integrated with partners including as ZeroPark, Propeller, Adcash, and Popads. As you may recall, I’ve recently posted a […]
I’m just in the process of writing a rigorous guide to determining how much to spend on your campaigns (a pretty large task involving Actual Math). However, whilst doing it, I’ve been struck by how many different approaches there are to AM rules of thumb – and how reliable many of them are. Currently, AM […]
I got your back STMers! There was a lot of response in a Case Study I did recently (HERE). I went back to my client and he agreed to let us do a follow along/case study that breaks down the process of a new exit campaign he’s doing in 2 different French speaking countries. This […]
************************************ INTRODUCTION ************************************ With competition levels on pop traffic sources being an all-time high, it’s becoming increasing important to test massively but effectively to get the most ROI out of each traffic segment. Many people know that in general, mobile carrier/cellular traffic converts a lot better than wifi. I’d like to share my way of […]